Banter Room

w/ Studio Extra
Identity Design
Print Design
Industrial Design (Menus)
Web Design
Photography
Copywriting

It’s like having a drink at a friend’s place, but your friend with the best taste who makes the best cocktails and keeps their bar stocked with things you’ve never tried. Who always makes that one amazing midnight snack that keeps everyone going. It’s that feeling of getting into the rhythm of conversation, of knowing just what to say, of cracking that perfect joke that your friends laugh at for weeks. Banter Room is an enviable host that makes you feel valued and welcomed to the club.

Where We Started:

Teddy and Jasmine are excellent hosts who wanted to recreate the feeling of hanging out at a friend’s apartment in their Yaletown bar. In meeting with them initially we got a feel for their personalities and values for the space, and wove them into their brand story. We used this as core guidelines for the entire project, where attention to detail, rich, tactile materials and the feeling of being part of the club were key.

Banter Room has two marks: a logomark that serves as a clandestine symbol of the space, and a logotype that serves to resolve the mystery. In the experience of entering the bar from the street, there is no external indication of the name. The symbol is the only mark encountered from exterior signage through the placement of the menus on the table. It is only when the menus are opened or turned that the name is revealed

Photography